Tourism and sustainability go hand in hand. As we recognize National Tourism Week and Earth Week, we are reflecting on the important role tourism plays in our communities, our economy, and the natural places that inspire people to travel across Canada. Tourism supports local businesses, creates jobs, strengthens rural and mountain communities, and encourages visitors to experience the landscapes, culture, and hospitality that make each dest...

Spring in Canmore is one of the Rockies’ best-kept secrets. As the snow begins to melt and the trails slowly reappear, the town shifts into a quieter, more local rhythm, perfect for those looking to experience the mountains without peak-season crowds. Whether you’re visiting for a weekend escape or a longer stay, here’s how to make the most of Canmore this spring. 1. Explore the Trails (Without the Summer Crowds) Spring is ideal for l...

Jasper in January: A Winter Festival Worth Planning a Trip Around Jasper in January is one of those events that makes winter travel feel intentional. Instead of fighting the cold, Jasper builds an entire festival around it. The result is a week of outdoor activities, community events, and winter experiences that feel natural to life in the Canadian Rockies. The festival brings visitors to town during one of the quieter months of the year, which...

See Moraine Lake the Easy Way with Via Via Moraine Lake Shuttle We know there’s so much to see and do during your trip to the Canadian Rockies and Banff National Park. One of the best ways to take the stress out of your itinerary while checking off all the must-see lakes on your travel bucket list? Book a tour with Via Via Moraine Lake Shuttle. This locally owned and operated company was created by travelers, for travelers. They’re not just a...

If you’re dreaming of a peaceful summer getaway surrounded by mountains, rivers, and endless outdoor adventure, Terracana Ranch Resort is the place to be. Nestled in the heart of British Columbia’s stunning Robson Valley, Terracana is where rustic charm meets the best of nature. Wake up to the sound of the Fraser River, sip your morning coffee as the sun rises over the peaks, and step outside to explore everything the valley has to offer. Stay...

The snow has melted, and nature is awakening from its long winter slumber. The Rocky Mountains come alive with activity as wildlife begins to emerge from hibernation or return from their seasonal migrations. If you are a nature enthusiast, there is no better time to visit the Rocky Mountains than in the spring. Why is Spring an Ideal Time for Wildlife Viewing? Spring is arguably the best time to catch a glimpse of the incredible wildlife ...

This mountain town has always been a place of resilience, beauty, and adventure, and that spirit remains stronger than ever. While last year’s wildfire left its mark on the landscape, the heart of our beloved Jasper is as vibrant as ever. Most of our favourite shops have already reopened and are ready to welcome visitors with the same warm hospitality that makes this town so special. Here’s your guide to exploring some of Jasper’s cherished shops...

Canmore is set to host one of the most anticipated events in the nation: Scotiabank Hockey Day in Canada! This annual celebration of Canada’s favorite sport will take place January 15-18, 2025, and promises an unforgettable lineup of activities, events, and moments that bring the community together in the spirit of hockey. What to Expect This year’s Scotiabank Hockey Day in Canada is more than just a day — it’s a multi-day celebration featuri...

Why January is the Best Time to Visit Invermere The holidays are behind us, the decorations are packed away, and let’s be honest — it’s time for a little self-care. If you’re craving some fresh mountain air and a break from the routine, Invermere is calling your name. This charming Columbia Valley town comes alive in January, offering everything from iconic outdoor adventures to soul-soothing relaxation. Skate the World’s Longest Ice Path ...

Nestled in the picturesque town of Jasper, Jasper Inn & Suites transforms into a winter wonderland each December, offering a cozy retreat amid the magical backdrop of the Canadian Rockies. With snow-dusted rooftops, twinkling lights, and quiet streets, it’s the perfect destination for an unforgettable holiday escape. Discover Jasper's Winter Wonderland From snow-capped mountain peaks to glittering frozen lakes, Jasper’s winter beauty is unpar...